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Home
Optimization
Hotjar

Hotjar

Hotjar
Optimization
Web Analytics
On Site Behavior
Languages:
English
Rating:
3.5
0
(89 reviews)
(0 reviews)

Hotjar is a behavior analytics and user feedback service that helps you understand the behavior of your website users and get their feedback through tools such as heatmaps, session recordings, and surveys.

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Hotjar

Hotjar Media

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Hotjar Pricing

Hotjar’s Basic plan is free and includes unlimited heatmaps, with the Scale plan at $213/month adding HubSpot integration and dashboards.
Basic
Best option
$1,500
per month
Basic
Best option
$1,500
per month
Basic
Best option
$1,500
per month
Basic
Best option
$1,500
per month
Basic
Best option
$1,500
per month
View Full Pricing
All Price Plans Include:
Unlimited heatmaps
User recordings
Basic filters
HubSpot integration
Dashboards
Highlights

Brands Using Hotjar

Hotjar is used by 604 direct-to-consumer brands in our directory. Popular categories leveraging Hotjar include food, health & wellness, apparel, and personal care. Log in to explore the full list.
USES
14
tools
Nemo
Nemo
USES
11
tools
Mokwheel
Mokwheel
category
Bicycle
Bicycle
USES
12
tools
White Leaf Provisions
White Leaf Provisions
category
Food
Food
USES
9
tools
Love Goods
Love Goods
category
Food
Food
USES
6
tools
MOS MOSH
MOS MOSH
category
Apparel
Apparel
USES
9
tools
Pedestal
Pedestal
category
Home
Home
USES
10
tools
SHAPING NEW TOMORROW
SHAPING NEW TOMORROW
category
Apparel
Apparel
USES
8
tools
Puckipuppy
Puckipuppy
category
Bicycle
Bicycle
USES
19
tools
Waterboy
Waterboy
USES
5
tools
HOPE Stockholm
HOPE Stockholm
category
Apparel
Apparel
USES
11
tools
BlenderBottle
BlenderBottle
USES
19
tools
Stylest
Stylest
category
Swimsuit
Swimsuit
USES
14
tools
Peluva
Peluva
category
Apparel
Apparel
USES
23
tools
Primal Kitchen
Primal Kitchen
category
Food
Food
USES
33
tools
Maryruth Organics
Maryruth Organics
USES
13
tools
Myrqvist
Myrqvist
category
Apparel
Apparel
USES
15
tools
All Things Barbecue
All Things Barbecue
category
Food
Food
USES
7
tools
Just Us Skincare
Just Us Skincare
category
Beauty
Beauty
USES
16
tools
For Wellness
For Wellness
USES
16
tools
Piper Wai Deodrant
Piper Wai Deodrant
USES
15
tools
Toteme
Toteme
category
Apparel
Apparel
USES
8
tools
Rounton Coffee
Rounton Coffee
category
Beverage
Beverage
USES
17
tools
Flooret
Flooret
category
Home
Home
USES
15
tools
Recess
Recess
category
Apparel
Apparel
USES
16
tools
Nads
Nads
category
Apparel
Apparel
USES
19
tools
Kenny Flowers
Kenny Flowers
category
Apparel
Apparel
USES
17
tools
La Matera
La Matera
category
Apparel
Apparel
USES
33
tools
Fresh Clean Tees
Fresh Clean Tees
category
Apparel
Apparel
USES
11
tools
Poncho
Poncho
category
Apparel
Apparel
USES
23
tools
Feetures
Feetures
category
Apparel
Apparel
USES
23
tools
Beekman 1802
Beekman 1802
category
Beauty
Beauty
USES
28
tools
ALOHA
ALOHA
category
Food
Food
USES
27
tools
iRESTORE
iRESTORE
category
Beauty
Beauty
USES
24
tools
Felina
Felina
category
Apparel
Apparel
USES
20
tools
Campo Grande
Campo Grande
category
Food
Food
USES
22
tools
Steel Supplements
Steel Supplements
USES
16
tools
Pink Boutique
Pink Boutique
category
Apparel
Apparel
USES
10
tools
Mooncat
Mooncat
category
Beauty
Beauty
USES
11
tools
Just Russel
Just Russel
category
Pet
Pet
USES
8
tools
MDacne
MDacne
category
Beauty
Beauty
USES
21
tools
INH Hair
INH Hair
category
Hair Care
Hair Care
USES
23
tools
12th Tribe
12th Tribe
category
Apparel
Apparel
USES
14
tools
StopBox
StopBox
USES
11
tools
Oncotect
Oncotect
category
Pet
Pet
USES
18
tools
Sensibo
Sensibo
category
Home
Home
USES
15
tools
Walking Pad
Walking Pad
category
Fitness
Fitness
USES
11
tools
Rosso Caffe
Rosso Caffe
category
Beverage
Beverage
USES
18
tools
Maelys
Maelys
category
Beauty
Beauty
USES
27
tools
Jordan Craig
Jordan Craig
category
Apparel
Apparel
USES
15
tools
Kate Hewko
Kate Hewko
category
Apparel
Apparel
USES
16
tools
Portland Leather Goods
Portland Leather Goods
category
Apparel
Apparel
USES
23
tools
Homefield
Homefield
category
Apparel
Apparel
USES
10
tools
Dr. Martens
Dr. Martens
category
Apparel
Apparel
USES
26
tools
Slumberkins
Slumberkins
category
Kids
Kids
USES
5
tools
Nature's Fynd
Nature's Fynd
category
Food
Food
USES
25
tools
Omnilux
Omnilux
USES
5
tools
Timeline
Timeline
USES
11
tools
Baiia
Baiia
category
Apparel
Apparel
USES
9
tools
Avenue The Label
Avenue The Label
category
Apparel
Apparel
USES
17
tools
Dad Grass
Dad Grass
USES
20
tools
Hyperlite
Hyperlite
category
Apparel
Apparel
USES
10
tools
KogamiSteel
KogamiSteel
category
Cookware
Cookware
USES
11
tools
Carbinox Co.
Carbinox Co.
category
Apparel
Apparel
USES
23
tools
The Oodie
The Oodie
category
Apparel
Apparel
USES
28
tools
Nolan Interior
Nolan Interior
category
Home
Home
USES
11
tools
FromRachel
FromRachel
category
Apparel
Apparel
USES
5
tools
Queensmith
Queensmith
category
Jewelry
Jewelry
USES
7
tools
Acupanel
Acupanel
category
Home
Home
USES
12
tools
BioGaia
BioGaia
USES
20
tools
Custom Cuff
Custom Cuff
category
Jewelry
Jewelry
USES
10
tools
Bull and Cleaver
Bull and Cleaver
category
Food
Food
USES
13
tools
Broya
Broya
category
Food
Food
USES
13
tools
Sugarlash PRO
Sugarlash PRO
category
Beauty
Beauty
USES
25
tools
Loop Earplugs
Loop Earplugs
category
Lifestyle
Lifestyle
USES
21
tools
Transparent Labs
Transparent Labs
USES
10
tools
Les Benjamins
Les Benjamins
category
Apparel
Apparel
USES
8
tools
Stitch Fix
Stitch Fix
category
Apparel
Apparel
USES
18
tools
ColourPop
ColourPop
category
Beauty
Beauty
USES
17
tools
Branch
Branch
category
Furniture
Furniture
USES
21
tools
Wyze
Wyze
USES
11
tools
Colleen Rothschild
Colleen Rothschild
category
Beauty
Beauty
USES
16
tools
Aeropress
Aeropress
category
Beverage
Beverage
USES
21
tools
Ezps
Ezps
category
Kids
Kids
USES
18
tools
Kuru
Kuru
category
Apparel
Apparel
USES
15
tools
Pagerie
Pagerie
category
Pet
Pet
USES
7
tools
Makara Wear
Makara Wear
category
Apparel
Apparel
USES
13
tools
Manual
Manual
USES
13
tools
Kinn
Kinn
category
Jewelry
Jewelry
USES
14
tools
Birddogs
Birddogs
category
Apparel
Apparel
USES
26
tools
Amika
Amika
category
Hair Care
Hair Care
USES
15
tools
Begin Health
Begin Health
USES
33
tools
Michael Todd Beauty
Michael Todd Beauty
category
Beauty
Beauty
USES
10
tools
Great Wrap
Great Wrap
category
Home
Home
USES
18
tools
Speks
Speks
category
Lifestyle
Lifestyle
USES
10
tools
Awara
Awara
category
Furniture
Furniture
USES
21
tools
Tusol
Tusol
USES
24
tools
Olaplex
Olaplex
category
Hair Care
Hair Care
USES
10
tools
Rae
Rae
USES
10
tools
Bullymake
Bullymake
category
Pet
Pet
USES
18
tools
Meble Furniture
Meble Furniture
category
Furniture
Furniture
Bread
Bread

Bread creates haircare basics for not so basic hair. Specifically for women with textured hair.

Nood
Nood

Say goodbye to hair for good with the Flasher by Nood. Permanently remove unwanted hair without the pain using the latest in IPL technology.

Offfield
Offfield

OFFFIELD uses a proprietary blend of Adaptogens, Electrolytes and Cannabinoids to improve performance, lower anxiety, and alleviate inflammation for daily exercise and activity.

Buck Mason
Buck Mason

Buck Mason makes fashion less complicated, building each piece to last beyond a single season. Each design is a riff on an iconic American staple, combining to make a useful and effortless wardrobe.

LSKD

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Some Category
Drip Shrimp

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Some Category
Holy Banana

Lorem ipsum  viverra ornare, eros dolor interdum nulla, ut commodo diam libero vitae erat. Aenean faucibus nibh et justo cursus id rutrum lorem imperdiet. Nunc ut sem vitae risus tristique posuere.

Some Category
Crispy Ilands

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Some Category
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Hotjar
Used By
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Top Brands
Optimization

Hotjar

Lightweight user heatmapping for D2C brands
Learn More
Featured Tool Case Study
How Mizzen+Main Increased Add-to-Carts by 39% in Three Weeks

Mizzen+Main utilized Hotjar's Heatmaps and Recordings to identify user frustrations and enhance their shopping experience, leading to significant improvements. After addressing issues with their clothing swatch presentation, they achieved a 39% increase in add-to-cart clicks, a 60% reduction in rage clicks, and a 4% decrease in cart abandonment. Additionally, by personalizing product recommendations based on user type, they saw an 82% increase in click-through rates. Amanda, the Product Manager, appreciates Hotjar's user-friendly interface, enabling quick insights and easy onboarding for new team members.

How Mizzen+Main Increased Add-to-Carts by 39% in Three WeeksHow Mizzen+Main Increased Add-to-Carts by 39% in Three Weeks

Hotjar Integrations

Learn more about the tech stack integrations that Hotjar offers below. Key integrations include Mixpanel, AB Tasty, Segment, Amplitude, Shopify, and WooCommerce.
View All Integrations
Mixpanel
Mixpanel

Mixpanel is a tool that allows you to analyze how users interact with your website. It’s designed to make teams more efficient by allowing everyone to analyze user data in real-time to identify trends, understand user behavior, and make decisions about your product.

Analytics

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