Email & SMS
Considering integrating either Klaviyo or Attentive into your ecommerce brand's tech stack? Email and SMS marketing are essential tools for ecommerce success, enabling brands to engage customers effectively and drive revenue. This comparison delves into the core product features, key integrations, pricing models, and prominent brands leveraging Klaviyo and Attentive - two leading platforms designed to enhance email and SMS marketing strategies in the ecommerce industry.
Klaviyo and Attentive offer advanced features such as personalized messaging, automation workflows, and segmentation tools to help ecommerce brands create targeted campaigns.
Klaviyo is the best in class email marketing solution for eCommerce. It's powerful because it connects to your store, and you can create awesome customer segments based on past purchasing behaviors, customer preferences, and even future predictions of spending.
Text based marketing for eCommerce stores. Attentive is used mainly as a way to promote offers via SMS, or otherwise used for abandoned carts or to promote retention. Attentive also directly integrates with eCommerce platforms such as Shopify.
- Klaviyo provides advanced email and SMS marketing automation to deliver personalized, data-driven campaigns.
- The platform integrates with ecommerce platforms like Shopify, enabling centralized customer data and targeted segmentation.
- Klaviyo's AI-powered features, such as predictive analytics and dynamic content, optimize marketing efforts and improve customer lifetime value.
- Robust reporting and benchmarking tools allow merchants to track campaign performance and identify growth opportunities.
- Klaviyo's omnichannel experience coordinates email, SMS, and other digital channels for a cohesive customer journey.
- Extensive app integrations, including with advertising platforms, help merchants streamline their marketing stack and drive efficient growth.
- Attentive enables personalized SMS marketing campaigns for targeted customer engagement.
- The platform offers segmentation tools to tailor messages based on customer behavior and preferences.
- Attentive provides real-time analytics to track campaign performance and optimize messaging strategies.
- Integration with ecommerce platforms allows for seamless data synchronization and personalized messaging.
- Automated workflows streamline communication, from welcome messages to abandoned cart reminders.
Klaviyo's pricing starts at $20 per month for the Email plan, which covers up to 1,000 active profiles. The Email and SMS plan begins at $35 per month for up to 1,000 active profiles. Klaviyo's pricing scales up as the number of active profiles increases, with enterprise-level plans available for businesses with over 45,000 active profiles.
Attentive does not show merchants their pricing publicly. This usually means they have very high pricing or make "custom" quotes once they are able to understand your volume and feature requirements.
Klaviyo offers a wide range of integrations to help ecommerce merchants centralize their customer data and optimize their marketing efforts. Some of the key integrations include:
- Shopify
- WooCommerce
- Magento
- Stripe
- Chargebee
- Typeform
- Facebook Ads
- Google Ads
Attentive provides a robust set of integrations to streamline SMS marketing across various platforms. Some of the key integrations include:
- Shopify
- Salesforce
- Klaviyo
- Zapier
- Facebook & Instagram
- Google Ads
- Mailchimp
These highlight D2C brands from our database all currently leverage
Klaviyo
in their tech stack:
Planet PaleoPlanet Paleo creates collagen supplements and paleo-friendly nutrition products. Their offerings include pure collagen powder, bone broth protein powders in flavors like chocolate and vanilla banana, as well as superfood subscriptions for convenient delivery of their nutritious supplements.
AntlerAntler is a luggage brand that offers premium suitcases, travel bags, and accessories designed for durability and longevity. Their product range includes the newly launched Icon Collection featuring hard and soft shell suitcases in various sizes, as well as carry-on bags, backpacks, and other travel essentials crafted with high-quality materials and components.
Collars & CoCollars & Co. creates innovative dress shirts and polos featuring their patented firm collar technology. Their product offerings include the Dress Collar Polo with a real English spread collar, Quattro Flex short-sleeve and long-sleeve button-downs designed for ultimate comfort, and the CEO Chino pants for a polished yet casual look.
These highlight D2C brands from our database all currently leverage
Attentive
in their tech stack:
AntlerLuggage
Antler is a luggage brand that offers premium suitcases, travel bags, and accessories designed for durability and longevity. Their product range includes the newly launched Icon Collection featuring hard and soft shell suitcases in various sizes, as well as carry-on bags, backpacks, and other travel essentials crafted with high-quality materials and components.
Collars & CoApparel
Collars & Co. creates innovative dress shirts and polos featuring their patented firm collar technology. Their product offerings include the Dress Collar Polo with a real English spread collar, Quattro Flex short-sleeve and long-sleeve button-downs designed for ultimate comfort, and the CEO Chino pants for a polished yet casual look.
AmikaHair Care
Amika is a professional haircare brand that offers a range of shampoos, conditioners, styling products, and tools designed to cater to different hair types and concerns. Their products are formulated with high-quality ingredients and utilize advanced technologies to deliver effective solutions for issues like frizz, dryness, and damage.