Analytics
Considering adding either Measured or StoreHero to your ecommerce brand's Shopify tech stack for analytics and data management? It's crucial to have a powerful analytics tool in your tech stack to help you understand performance, your marketing efforts and your overall business health. Measured and StoreHero offer different features, integrations and pricing models. Read our tool comparison below to discover which one is best for your brand.
Measured is the only media measurement and optimization platform powered by incrementality intelligence. Our proven methodology incorporates results from continuous testing across all channels and tactics, combined with your brand's performance data, to connect advertising investments to incremental sales. Leading consumer brands trust Measured to validate and optimize ongoing media investments through incrementality-based attribution, testing, benchmarketing, and scenario planning capabilities.
StoreHero is your profit-first guide to growth. The tool helps unify your sales, marketing data and costs to give you a real time view of your profit at a store, product or even an order level. See what products, orders & campaigns are not only driving revenue, but actually profitable.
- Utilize cross-channel attribution to optimize marketing spend and ROI.
- Implement incremental measurement for accurate assessment of marketing impact.
- Offer experimentation tools to test and refine marketing strategies.
- Provide a unified view of media performance across all channels.
- Analyze customer acquisition cost for smarter budget allocation.
- Integrate with top ad platforms for streamlined data analysis and action.
- Analyze profitability in real-time at the store, product, and order level by tracking all variable and operational costs.
- Benchmark your store's KPI performance against industry peers to identify areas for improvement.
- Unify sales, marketing, and cost data into a single dashboard for a comprehensive view of your business.
- Gain visibility into the full customer purchase funnel to pinpoint potential problem areas.
- Receive data-driven insights and recommendations to optimize your ecommerce strategy and improve profitability.
- Integrate with leading ecommerce platforms and marketing tools to access and analyze data across all channels.
The Measured platform offers a custom pricing model, with no set starting price listed on their website. Pricing is determined based on the specific needs and requirements of each customer, such as the number of data sources, integrations, and advanced analytics features needed.
StoreHero offers four pricing plans based on the annual revenue of the e-commerce business, starting at $129 per month for the Starter plan (under $500k annual revenue) and going up to a custom Enterprise plan for businesses with over $5 million in annual revenue. All of StoreHero's plans provide access to the platform's reporting, benchmarking, profitability analysis, and unlimited user features.
The integrations listed below are some of the most popular and widely used by Measured customers. They allow for seamless data sharing and analysis between Measured and leading advertising, analytics, and ecommerce platforms.
- Google Analytics
- Google Ads
- Facebook Ads
- Shopify
- Klaviyo
- Snowflake
StoreHero offers a comprehensive suite of integrations to help e-commerce businesses connect their data and gain a holistic view of their operations. Some of the key integrations include:
- Shopify
- WooCommerce
- Magento
- Google Analytics
- Google Ads
- Facebook Ads
- Instagram
- Klaviyo
- TikTok
- Amazon
These integrations allow StoreHero users to sync their sales, marketing, and cost data in one centralized platform. This enables them to analyze profitability at the store, product, and order level, and make more informed decisions to optimize their e-commerce strategy and drive growth.
These highlight D2C brands from our database all currently leverageÂ
Measured
 in their tech stack:
True ClassicTrue Classic makes butter soft, affordable, high quality fitted premium tees for men.
Enso RingsStylish silicone rings. Bring an inventive combination of style, safety and comfort to the way you express commitment.
BirdiesBirdies are designed to take you everywhere, Birdies shoes combine elevated style, ultimate comfort, and everyday versatility.
These highlight D2C brands from our database all currently leverageÂ
StoreHero
 in their tech stack:
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