Analytics

Hyros vs. Amplitude: Tool Comparison

Considering adding either Hyros or Amplitude to your ecommerce brand's Shopify tech stack for analytics and data management? It's crucial to have a powerful analytics tool in your tech stack to help you understand performance, your marketing efforts and your overall business health. Hyros and Amplitude offer different features, integrations and pricing models. Read our tool comparison below to discover which one is best for your brand.
HYROS stands for Hyper-Accurate Ad Tracking For Digital Businesses. It provides unparalleled insight into the customer journey by allowing brands to track and view every click and purchase customers make.
Amplitude is one of the most advanced product analytics platforms that helps teams convert, engage, and retain customers. The platform uses behavioral reports to understand users' interactions with products and provides insights to accelerate work on a real-time basis.
- Accurate ad campaign tracking and attribution across multiple traffic sources. - AI-powered optimization to improve ad targeting and reduce customer acquisition costs. - Detailed customer lifetime value (LTV) and forecasting analytics. - Seamless integrations with popular ecommerce platforms like Shopify and WooCommerce. - Customizable dashboards and reporting to monitor marketing performance in real-time.
- Analyze customer behavior in-depth to drive personalized marketing strategies. - Track user engagement across platforms to optimize product and feature adoption. - Leverage data to forecast trends and inform product development decisions. - Implement A/B testing to refine user experiences and increase conversion rates. - Utilize cohort analysis for targeted customer retention and loyalty programs. - Gain insights with real-time analytics to make data-driven decisions swiftly.
Hyros has a unique pricing model that is not publicly disclosed. Hyros requires a minimum monthly ad spend of $10,000 and monthly revenue of at least $40,000 to use their services. The pricing plans are customized for each client based on their specific needs.
The Amplitude Plus plan starts at $49 per month and provides access to the platform's core analytics features. Amplitude also offers Growth and Enterprise plans, but the pricing for those is customized based on factors like the number of monthly tracked users (MTUs) and additional features required.
Hyros offers a variety of integrations to connect with different tools and platforms. Some of the most popular and relevant integrations include: - Zapier - Stripe - Shopify - ClickFunnels - Hubspot - LeadQuizzes - Facebook - Google
Amplitude offers a wide range of integrations that allow you to connect data from various sources and platforms into their powerful analytics and insights platform. These integrations enable you to get a comprehensive view of your customer behavior and performance across your entire marketing and product ecosystem. - Segment - Mixpanel - Salesforce - Zendesk - Intercom - Braze
These highlight D2C brands from our database all currently leverage 
Hyros
 in their tech stack:
Nudient
Nudient is known for its stylish and functional phone cases and mobile accessories, focusing on minimalist design and practicality. Their product range includes cases for various iPhone and Samsung models, featuring a sleek design with options for built-in MagSafe compatibility, all aimed at enhancing user experience with a touch of elegance.
Nood
Say goodbye to hair for good with the Flasher by Nood. Permanently remove unwanted hair without the pain using the latest in IPL technology.
Ryze
Ryze is a mushroom coffee product that blends organic coffee with six types of functional mushrooms: cordyceps, lion's mane, reishi, shiitake, turkey tail, and king trumpet. The mushrooms are sustainably grown in California and undergo a dual-extraction process to maximize the extraction of beneficial compounds. Ryze mushroom coffee is marketed as providing health benefits such as improved focus, energy, immunity, and digestion, while containing less caffeine than regular coffee.
These highlight D2C brands from our database all currently leverage 
Amplitude
 in their tech stack:
ASRV
Apparel
ASRV develops best-in-class technical apparel for running, training, and rec. We believe that training has the power to unlock our full potential - mind, body, and spirit. Their mission is to elevate individuals in their pursuit of progress. ASRV striveS to innovate at every level of design in order to bring truly unique products to the market, from the fabrics to the functionality of each piece.
Collars & Co
Apparel
Collars & Co. creates innovative dress shirts and polos featuring their patented firm collar technology. Their product offerings include the Dress Collar Polo with a real English spread collar, Quattro Flex short-sleeve and long-sleeve button-downs designed for ultimate comfort, and the CEO Chino pants for a polished yet casual look.
Birddogs
Apparel
Birddogs is a D2C men's apparel brand based in New York City, known for pioneering shorts and pants with a built-in underwear liner for enhanced comfort and support. Their product offerings include athletic shorts, casual shorts, dress pants, and other bottoms designed with their signature built-in liner technology, providing a chafe-free and unrestricted fit for an active lifestyle.
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