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Analytics
Considering adding either Northbeam or StoreHero to your ecommerce brand's Shopify tech stack for analytics and data management? It's crucial to have a powerful analytics tool in your tech stack to help you understand performance, your marketing efforts and your overall business health. Northbeam and StoreHero offer different features, integrations and pricing models. Read our tool comparison below to discover which one is best for your brand.
Northbeam is a universal attribution platform for media buyers, business executives, and marketing agencies that want to know exactly how their ad spend is performing – and how to improve it. We combine sophisticated data cleansing and stitching with proprietary ML models to create hourly, channel-agnostic reports so you can scale with confidence.
StoreHero is your profit-first guide to growth. The tool helps unify your sales, marketing data and costs to give you a real time view of your profit at a store, product or even an order level. See what products, orders & campaigns are not only driving revenue, but actually profitable.
- Accurate multi-touch attribution to understand the full customer journey.
- Powerful media mix modeling to optimize marketing budgets and channel mix.
- Real-time data processing and customizable dashboards for actionable insights.
- Machine learning-powered creative analytics to identify high-performing ads.
- Seamless integrations with leading ecommerce platforms and marketing tools.
- Analyze profitability in real-time at the store, product, and order level by tracking all variable and operational costs.
- Benchmark your store's KPI performance against industry peers to identify areas for improvement.
- Unify sales, marketing, and cost data into a single dashboard for a comprehensive view of your business.
- Gain visibility into the full customer purchase funnel to pinpoint potential problem areas.
- Receive data-driven insights and recommendations to optimize your ecommerce strategy and improve profitability.
- Integrate with leading ecommerce platforms and marketing tools to access and analyze data across all channels.
Northbeam offers a range of pricing plans starting at $300 per month for up to 250,000 page views. The plans scale up to $21,250 per month for 5-15 million page views, with additional tiers available for higher volume. Northbeam's pricing is structured based on the number of monthly page views, providing flexibility to accommodate businesses of different sizes.
StoreHero offers four pricing plans based on the annual revenue of the e-commerce business, starting at $129 per month for the Starter plan (under $500k annual revenue) and going up to a custom Enterprise plan for businesses with over $5 million in annual revenue. All of StoreHero's plans provide access to the platform's reporting, benchmarking, profitability analysis, and unlimited user features.
Northbeam offers a wide range of integrations that allow ecommerce merchants to connect multiple sources of data together. Some of the most popular and relevant integrations include:
- Shopify
- Recharge
- Meta
- Google
- TikTok
- Kno Commerce
StoreHero offers a comprehensive suite of integrations to help e-commerce businesses connect their data and gain a holistic view of their operations. Some of the key integrations include:
- Shopify
- WooCommerce
- Magento
- Google Analytics
- Google Ads
- Facebook Ads
- Instagram
- Klaviyo
- TikTok
- Amazon
These integrations allow StoreHero users to sync their sales, marketing, and cost data in one centralized platform. This enables them to analyze profitability at the store, product, and order level, and make more informed decisions to optimize their e-commerce strategy and drive growth.
These highlight D2C brands from our database all currently leverageÂ
Northbeam
 in their tech stack:
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BullymakeBullymake is a subscription box service designed specifically for power-chewing dogs. The brand offers a variety of durable toys and treats that are tailored to the needs of strong-jawed canines. Each Bullymake box contains 5-6 items, including tough chew toys made from materials like rubber, nylon, and real wood.
![](https://assets-global.website-files.com/600ece313e616e6fe12df5d3/663a464fbcffaa4b4eaf3269_81tvVQbl3OL._AC_UF894%2C1000_QL80_.jpg)
Meble FurnitureMeble Furniture offers a wide range of modern furniture and home furnishings, including TV stands, entertainment centers, sideboards, wardrobes, bookcases, nightstands, dressers, tables, shelves, and sofas.
![](https://assets-global.website-files.com/600ece313e616e6fe12df5d3/66376df8ecb1594f7494143f_20230912_PEPPER_ECOMM_BUFF_LIFTUP_SHELL_SMOOTHLACEBIKINITHONG_0083.webp)
PepperPepper is here to celebrate small-chested bodies because they deserve love too. Pepper bras fit exceptionally well and are designed specifically for AA, A nad B cups.
These highlight D2C brands from our database all currently leverageÂ
StoreHero
 in their tech stack:
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