Subscription

Recharge Payments vs. ARPU: Tool Comparison

Considering adding either Recharge or ARPU to your ecommerce brand's Shopify tech stack? Subscription and membership programs are becoming an essential for profitable ecommerce brands to deliver exceptional customer experiences. The right subscription tool can help you build a custom program for your brand based on your needs and preferences. Read our comparison below between Recharge and ARPU to see which one is right for your ecommerce brand.
Recharge is the leading Shopify subscription solution for online businesses. It makes it easy to transform one-time products into subscription options.
- Recharge offers a unified suite of tools to streamline ecommerce operations, gain data insights, and optimize customer retention. - Merchants can create customizable subscription offerings to unlock new growth opportunities and build a recurring revenue stream. - Recharge enables flexible product bundling to increase customer lifetime value, with shoppers who buy bundles having 2.7x higher LTV. - The platform provides pre-built templates and customized customer journeys to quickly test and iterate on tactics that drive higher LTV. - Recharge seamlessly integrates with leading ecommerce platforms and tools to scale businesses through powerful data and automation capabilities. - Merchants can start processing revenue immediately with robust no-code options, while also customizing extensively through the Recharge API.
- Ability to embed custom-branded, high-converting upsell and cross-sell opportunities directly within pre-shipping notification emails, leveraging the high open rates of these messages to drive incremental revenue. - Seamless integration with leading subscription management platforms like Recharge, enabling merchants to offer frictionless product additions and order delay options to their subscribers without requiring them to log in. - Comprehensive reporting and analytics that provide merchants with detailed insights into the performance of their ARPU-powered pre-shipping notifications, including metrics like average revenue per user and conversion rates. - Flexible, pay-as-you-go pricing model that charges merchants a small fee per active subscriber, ensuring a favorable return on investment and scalability as their business grows. - Dedicated customer success team and educational resources to help merchants optimize their pre-shipping notification strategy, leverage best practices, and maximize the impact of the ARPU platform.
Recharge Payments offers three main pricing plans: Standard at $99/month, Pro at $499/month, and Custom with tailored pricing for large-scale merchants. These plans include transaction fees ranging from 1% to 1.25% plus a fixed fee per transaction, with additional benefits like advanced customizations and enhanced support.
ARPU offers a single pricing plan starting at $45 per month, plus an additional $0.06 charge per active monthly subscriber. This plan provides access to ARPU's full suite of features, including the ability to add 2-click upsells, offer 2-click delays or skips for upcoming orders, and segment campaigns by product or renewal count.
Recharge Payments offers a wide range of integrations that allow businesses to connect their various tools and platforms. Some of the most popular and relevant integrations include: - Shopify - Klaviyo - Gorgias - Zendesk - Salesforce - Netsuite - Quickbooks - Avalara
These highlight D2C brands from our database all currently leverage 
Recharge Payments
 in their tech stack:
Olaplex
Olaplex is a revolutionary haircare brand that repairs and strengthens hair on a molecular level. Founded in 2014, Olaplex quickly became a global sensation with its patented bond-building technology that seeks out broken bonds in hair caused by chemical, heat, and mechanical damage. The brand offers a range of salon-quality treatments that are accessible for at-home use, including the popular No.3 Hair Perfector, No.8 Bond Intense Moisture Mask, and No.7 Bonding Oil.
Rare Beauty
Rare Beauty is an inclusive, vegan, and cruelty-free makeup brand founded by singer and actress Selena Gomez in 2020. The brand aims to break down unrealistic standards of perfection and promote mental health initiatives. Rare Beauty offers a diverse range of 48 foundation and concealer shades, as well as other makeup products like liquid blush, lip oils, and body care.
Athletic Brewing
Athletic Brewing is a pioneering non-alcoholic craft beer company founded in 2017 by Bill Shufelt and John Walker. Based in Milford, Connecticut, Athletic Brewing has quickly become the top-selling non-alcoholic beer brand in the U.S., capturing 19% of the market and selling over 250,000 barrels in 2022. The company uses a unique brewing process to create great-tasting, all-natural non-alcoholic beers suitable for health-conscious beer lovers looking to enjoy the taste of craft beer without the alcohol.
These highlight D2C brands from our database all currently leverage 
ARPU
 in their tech stack:
Kopari
Beauty
Kopari Beauty is the first premium coconut oil-based beauty brand in the U.S. They make better-for-you,coconut-based skin, beauty and personal care products.
Mud/Wtr
Beverage
MUD\WTRâ„¢ is a coffee alternative consisting of organic ingredients lauded by cultures old and young for their health and performance benefits.
Kettle & Fire
Food
Collagen-rich bone broths and soups that are packed with essential nutrients like protein. Make Kettle & Fire your tasty habit—that you can feel good about.
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