Marketplace tools are a key asset for direct-to-consumer (DTC) Shopify brands, enabling them to expand their reach by listing and selling products on multiple online marketplaces. These tools serve as bridges, connecting Shopify storefronts to larger platforms like Amazon, eBay, and Etsy. They streamline the process of synchronizing product listings, inventory, and order management across various channels.
The significance of these tools in the DTC landscape is substantial. They allow Shopify brands to tap into broader audiences, diversifying their customer base and maximizing exposure. This multichannel approach is crucial for scaling up, as it not only drives additional sales but also enhances brand visibility in competitive digital markets.
Notable tools in this space include ChannelAdvisor, renowned for its robust integration capabilities with numerous marketplaces, and Sellbrite, which offers a user-friendly interface for managing multi-channel inventory and orders. Another essential tool is CedCommerce, providing customized solutions for marketplace integration and automation. By leveraging these marketplace tools, Shopify brands can efficiently manage their presence across multiple online platforms, ensuring a cohesive and successful e-commerce strategy.
One of the biggest unlocks in eCommerce will be to sell complimentary goods from other brands on your own store. If you’re selling Allbirds shoes, why not sell Bombas socks too? Thanks to Canal & Carro - that’s all possible.
Carro connects top Shopify stores together to enable cross-store selling. Like-minded partners can sell each other's products directly without the need for physical inventory, or minimum order quantities. Sell your products on leading stores, sell their products on yours, or both! Users can also bring their existing supplier or retailer partnerships to the platform, which simplifies cross store partnerships. A dropshipping revolution, our products are only from other top stores.
Canal’s a tool that effectively turns your D2C business into a marketplace. It enables you as a merchant to sell other brands’ goods on your website. The best part is that you, as a brand, don’t hold any of the inventory. Canal connects to your partners brands’ warehouses so you don’t have to worry about shipping & handling.
Everything you need to build a better D2C brand, business and tech stack.
