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Zero-Party Data Collection
Zero-party data collection tools enable D2C brands to gather valuable, consent-based information directly from customers, such as preferences, intentions, and feedback. Unlike third-party data, this data is willingly provided by customers, making it highly accurate and relevant. Brands use zero-party data to create personalized marketing experiences, improve customer segmentation, and drive higher engagement. In an era of privacy regulations, zero-party data is essential for brands looking to build trust and enhance personalization.
Black Crow AI provides Shopify brands with a complete platform that leverages predictive models to optimize and automate their paid and owned marketing throughout the shopper journey. This results in improved ROAS, clear understanding of customer lifetime value, and more personalized experience that drives more sales and repeat customers.
Retention.com integrates with the world’s leading marketing automation platforms to optimize list growth, reclaim abandonment cart revenue, and re-engage lapsed audiences through industry leading data integration systems. Maximize untapped revenue for your e-commerce store with a platform that’s built to increase customer retention and abandonment revenue.
Blotout is a cutting-edge platform designed to restore data accuracy and marketing identity in a world moving away from traditional cookies. It provides infrastructure-as-code solutions that enable companies to capture and store customer data directly to their own systems, ensuring data security and compliance while enhancing customer relationships.
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