Birch by Helix

Hotjar is a behavior analytics and user feedback service that helps you understand the behavior of your website users and get their feedback through tools such as heatmaps, session recordings, and surveys.

Text based marketing for eCommerce stores. Attentive is used mainly as a way to promote offers via SMS, or otherwise used for abandoned carts or to promote retention. Attentive also directly integrates with eCommerce platforms such as Shopify.

Lucky Orange is an analytics tool for eCommerce. The most popular features include automated recordings, heatmaps and conversion funnels. Lucky Orange will automatically create a recording of every visitor and segment recordings so you can see exactly why visitors are not converting.

Optimizely offers powerful, easy to use solutions, to test what messages, imagery, and offers help increase conversion, retention, and lifetime value.

Pushowl is a web push notifications tool built to make abandoned cart recovery a breeze. Target desktop and mobile visitors by sending notifications after they have left your store (retargeting).

Klarna gives your customers flexibility on payment when purchasing from your store. Customers can split their purchase into manageable instalments or pay for your order up to 30 days later. The merchant cost for each purchase is up to 0.30 USD + 3.29% per transaction.

Heap is an analytics tool that automatically captures all user data on your site. A single snippet grabs every click, swipe, tap and pageview. Heap lets you learn everything about your customers: Who they are, what they do on your site and what actions correlate with conversion & retention.

Rockerbox is an attribution platform and the single source of truth for your data. Rockerbox centralizes all of your marketing spend and campaigns (paid, organic, digital and offline) so you can trust the data.

Shopify is the center of our universe. It's everything to us and the ecosystem. Without Shopify, 1-800-D2C wouldn't be here. So instead of a generic tool description for Shopify, we would rather just say thank you and express our gratitude for everything they are enabling for us and the world. ❤️

Elevar is a dynamic data and tracking tool available that facilitates the seamless expansion of Shopify/Shopify Plus brands through server-side tracking capabilities. By providing D2C brands with an optimal method to gather maximum accurate 1st party data and transmit this data back to marketing channels, Elevar enables marketing platforms to operate more effectively, resulting in reduced customer acquisition costs and increased return on ad spend.

Zendesk is a customer support tool. It's got 2 main features: ticketing and knowledge base. Ticketing: Zendesk gathers customer queries in one place where you can manage and respond to customer questions efficiently. Knowledge base allows you to create an FAQ section to guide your customers.

Impact’s partnership platform lets you discover new partners and recruit them with automated nurture campaigns. Contract newcomers and negotiate payout terms. Track the traffic driven on your properties and engage/train partners. Optimize & adjust partner strategy in-app.

Affirm boasts that it can boost the average order value (AOV) customers spend when they’re shopping at your store by giving them a way to purchase your products with credit, but at a (potentially) lower cost than they would with a credit card.

Yotpo helps brands collect product reviews that build social proof, crucial for driving sales. With AI-powered review widgets, Yotpo can easily gather high-quality product reviews that influence customer purchasing decisions. Yotpo's partner integrations allow brands to display reviews and star ratings across social media and search engines like Google as well.