Log In

Don't have an account?Sign Up
Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.

Best 15 Ecommerce Site Analytics Tools

Site analytics tools provide D2C brands with critical insights into how customers are interacting with their website. These tools track visitor behavior, traffic sources, and conversion rates, offering a comprehensive view of site performance. Brands can use this data to optimize their site, improve user experience, and increase conversions. Understanding site analytics is essential for identifying bottlenecks and opportunities for growth in the digital space.

Replo
Our favorite brand
Replo

Create ultra-customizable landing pages published directly to Shopify, purpose-built for high-growth e-commerce teams. Replo combines powerful design flexibility with top-tier speed, ensuring your Shopify store stays optimized. Maintain brand consistency at scale with saved sections and design systems, while integrated analytics and A/B testing let you track and optimize—all without a developer.

Used By 11 Brands
CHeck back soon
Triple Whale
Triple Whale

The central source of truth for your eCommerce store, view all your meaningful data from a customizable dashboard or mobile app. In addition to all that, the Triple Whale pixel gives you accurate first/last click attribution to help increase your ROI on ad spend.

Used By 208 Brands
CHeck back soon
Fairing
Fairing

Fairing is a post-purchase survey tool that gets category-leading response rates. With Fairing's Question Stream, over 3,000 DTC brands and 2,000 Shopify Plus brands are getting 40-80% response rates on their post-purchase survey, leading to better data about their sources of growth, their customers, and the potential for future improvements.

Used By 194 Brands
CHeck back soon
Tresl
Tresl

Segments is for merchants who wish to simplify the process of personalization—with prebuilt segmentation and cross-channel list sync. Built by former LinkedIn data scientists, our models uncover profitable segments buried in your data. Increase repeat purchases from your high spenders and prevent churn of at-risk loyals by activating them across Klaviyo, Attentive, Google, Meta, and Tiktok. Track CLV, AOV, ARPU, Repeat %, by cohort. View insights like product journey & upsell, repeat cycles.

Used By 10 Brands
CHeck back soon
Heatmap
Heatmap

Heatmap is designed to optimize the user experience for D2C brands through advanced heatmap analytics. It helps brands visualize user interactions on their websites, revealing patterns and insights to improve layout and functionality. Heatmap's robust tools for tracking clicks, scrolling, and user engagement ensure brands can make data-driven decisions to enhance their website's performance and user satisfaction.

Used By 4 Brands
CHeck back soon
RedTrack
RedTrack

Accurately track FaceBook, TikTik, Google, Taboola, partner campaigns, and affiliates. Get real-time cost updates and revenue attribution up to ad level. If your channels generate clicks - RedTrack.io can track and measure them. RedTrack is a privacy- friendly, ad-block resistant productivity tool with which customers own the data, not only the reports.

Used By 0 Brands
CHeck back soon
No items found.
Microsoft Clarity
Microsoft Clarity

Clarity is a free, easy-to-use tool that captures how real people actually use your site. Setup is easy and you'll start getting data in minutes.

Used By 532 Brands
CHeck back soon
Amplitude
Amplitude

Amplitude is one of the most advanced product analytics platforms that helps teams convert, engage, and retain customers. The platform uses behavioral reports to understand users' interactions with products and provides insights to accelerate work on a real-time basis.

Used By 189 Brands
CHeck back soon
Lucky Orange
Lucky Orange

Lucky Orange is an analytics tool for eCommerce. The most popular features include automated recordings, heatmaps and conversion funnels. Lucky Orange will automatically create a recording of every visitor and segment recordings so you can see exactly why visitors are not converting.

Used By 124 Brands
CHeck back soon