What is Triple Whale?

Triple Whale is a powerful all-in-one analytics platform for ecommerce brands. It consolidates your data—ad spend, customer insights, revenue—into one simple dashboard. This lets you make quick, data-driven decisions to scale your brand, optimize your performance, and drive growth. Trusted by over 20,000 brands, it’s built to help you streamline reporting, track attribution, and make smarter decisions with real-time insights.

What Does Triple Whale Solve for Brands?

Many brands struggle with fragmented data and incomplete visibility. Triple Whale solves that by bringing all your ecommerce data into a single source of truth. It provides the clarity you need to make quick, confident decisions on everything from marketing to product performance. Whether it's optimizing ad spend, tracking LTV, or uncovering insights, Triple Whale has your back.

Triple Whale Pixel

The Triple Whale Pixel is your key to better ad performance and increased conversion rates. It tracks every interaction on your site, enabling you to optimize campaigns with precise first-party data. It even helps you identify new versus returning visitors so you can tailor your messaging and drive better results. With privacy compliance built-in, you’re future-proofing your data in a cookie-less world.

Triple Whale Moby AI

Meet Moby, your AI-powered data analyst. Moby helps you make sense of your data instantly—just ask. Whether it’s forecasting revenue, analyzing campaign performance, or pulling customer insights, Moby is there to get you answers fast. It’s like adding an extra team member who’s available 24/7. You can even use natural language commands to build reports and gather insights, no data scientist required.

Triple Whale Sonar

Sonar enriches your ad platforms with better data, boosting your campaign ROI. By sending first-party data back to platforms like Meta and Klaviyo, Sonar helps you recover lost conversions and trigger more abandonment flows. You’ll see a big lift in performance with accurate data feeding your ad and email campaigns—helping you maximize revenue and cut through the noise.

Triple Whale Forecasting

Gone are the days of complex, time-consuming forecasting. With Triple Whale’s Moby AI, you can generate accurate forecasts in minutes. Whether you’re projecting revenue, customer growth, or ad spend, Moby takes the guesswork out of planning. Choose from algorithms that fit your business best—like seasonal or linear—and get confidence intervals to ensure you're ready for what’s ahead.

Triple Whale Dashboard

Triple Whale’s dashboard lets you build reports exactly how you want. You can drag and drop widgets, choose from preset metrics, or dive deeper with advanced SQL queries. Share your custom dashboards across teams to keep everyone aligned, and tweak visualizations to match your exact needs. Whether you’re looking for top-level insights or granular data, Triple Whale gives you the control to see your business from every angle.

Triple Whale FAQs

Does Triple Whale offer a free plan?

Yes, Triple Whale’s Founder’s Dash is free and gives you real-time insights with core ad channels, allowing for up to 2 users.

How does Triple Whale track data better than other tools?

Unlike others that rely on modeled data, Triple Whale’s Pixel tracks real first-party data down to the ad level, giving you clearer attribution and more accurate insights.

How long does it take to set up Triple Whale?

Most stores are up and running in under 15 minutes, no engineer required. We offer step-by-step guidance to get you going fast.

Does Triple Whale integrate with my current tools?

Yes, Triple Whale integrates seamlessly with platforms like Shopify, Klaviyo, Facebook, TikTok, and more.

Can I use Triple Whale on mobile?

Absolutely. Triple Whale has full-featured mobile apps for both iOS and Android, so you can access real-time data wherever you are.