Farmers Dog are turning their love for dogs into uncomplicated care. And that starts with what you put in their bowl and the result is fresh food that’s safe enough for humans to eat, but that’s nutritionally complete and balanced for dogs.
Little Hunter gets back in touch with your dogs "wolf roots" through its whole prey animal-based diet. They deliver real, ready-to-eat raw food directly to your doorstep
Human-grade, fresh, single-protein meals. Prepped in our USDA kitchens & delivered straight to your door. Healthy, happy dogs & cats for life.
Traditional dog food leaves an environmental mess. Petaluma is formulated to care for the planet as well as you care for your dog.
Australia's freshest dog food delivered. Their meals are nutritionally balanced and backed by science and tailored to your dog. No additives, no preservatives - just real, delicious whole foods.
Direct-to-consumer (D2C/DTC) pet food brands are companies that specialize in creating and selling pet nutrition products directly to consumers, primarily through online platforms. This model allows for significant cost savings, personalized nutrition plans, and often includes perks like free delivery and subscription-based services.
D2C pet food brands leverage the power of the internet to educate pet owners about their products' health benefits, often utilizing customer data to tailor offerings to the specific dietary needs of pets. Examples of such brands include The Farmer's Dog, Ollie, and Nom Nom, which have gained popularity for their commitment to quality, convenience, and transparency, providing pets with fresh, high-quality meals.
The best D2C pet food brands stand out for their high-quality ingredients, customized meal plans, and exceptional customer service. The Farmer's Dog offers vet-designed meals tailored to a pet's specific needs, preferences, and health goals, made with human-grade ingredients.
Ollie delivers similarly personalized meal plans with a variety of recipes to ensure nutritional balance and variety for pets. Nom Nom emphasizes the scientific research behind its meals, providing detailed nutritional information and access to pet nutritionists. These brands excel in creating comprehensive, health-focused feeding solutions that cater to the modern pet owner's desire for convenience and quality.
The D2C pet food category is witnessing several notable trends, reflecting broader shifts in consumer behavior and preferences. Personalization is a significant trend, with brands offering tailor-made nutrition plans based on an individual pet's age, breed, activity level, and health concerns. Sustainability is another growing focus, as companies adopt eco-friendly practices, source ingredients responsibly, and minimize packaging waste. Additionally, there's an increasing demand for transparency regarding ingredient sourcing, production processes, and nutritional content.
These trends illustrate a movement towards more conscientious consumption, with pet owners seeking products that not only benefit their pets' health but also align with their values regarding sustainability and transparency.
Everything you need to build a better D2C brand, business and tech stack.
