Shopify is a commerce platform that allows anyone to set up an online store and sell their products. It's the go-to eCommerce platform for young direct-to-consumer brands. It's ease of use and setup is what's most attractive to merchants, but also the incredibly vast Shopify app store.

WooCommerce is a free WordPress plugin that adds e-commerce functionality to your WordPress website so you can have an online store. With just a few clicks, your WordPress website turns into a fully-functional e-commerce website.

Webflow commerce is becoming a serious competitor to Shopify. They also boast the ability to create a fully functioning website without touching code, but in addition to that - they pride themselves on giving you the ability to create unique commerce experiences for your customers.

BigCommerce is an eCommerce solution that runs on its own servers — so you don’t have to buy web hosting or install anything on your computer to use it. With tons of built-in features, data tools, and more, BigCommerce is best for large or fast-growing businesses.

HubSpot is an award-winning inbound sales, marketing, service, and CRM platform, that helps businesses implement inbound in their businesses. It's used across all industries, but for eCommerce it's typically integrated with WooCommerce.