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Best Vitamin & Supplement Brands

Vitamins and supplements are easily one of the biggest categories in ecommerce. There is no question about that. There are thousands of vitamin brands and thousands of supplement brands; lots of players try to breakthrough in the space because it’s known to have a massive total addressable market and generally high customer lifetime value. According to the CDC (Centers for Disease Control and Prevention), over 57% of all U.S. adults over 20 years old have used a dietary supplement in the last 30 days. That is huge. That is over 75,000,000 potential customers for these vitamin and supplement brands and a big reason why there is a rush to compete. This certainly doesn’t make it easy for the consumer, though. Which vitamin brand should you pick? Which supplements are legit? Which vitamin brands have the best ingredients and best third-party testing regiments? There are a ton of questions and unfortunately, there are not many sources that give you the honest, objective answers. Every vitamin brand claims they’re the best and have the best manufacturing and production process. Same with every supplement brand. In our objective, unbiased list below, you can check out some of the most popular vitamin and supplement brands on the market today.
Xwerks

XWERKS is the maker of unique, science based nutrition products designed to optimize performance and health.

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Armra

ARMRA makes a nutrient-rich colostrum concentrate that protects, restores, and enhances immune health and cellular performance. Sourced from grass-fed cow’s colostrum, their products contain over 400 bioactive nutrients that support immune function, gut health, skin vitality, and more. Using their proprietary Cold-Chain BioPotent Technology, ARMRA ensures the nutrients are preserved in their most potent and bioavailable form.

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NuStrips

NuStrips revolutionizes nutritional supplementation with innovative, paper-thin strips that dissolve on your tongue, offering a quick and efficient alternative to pills and gummies. Their range includes products for energy, sleep, and beauty, designed with clean, vegan ingredients and a focus on eco-friendly packaging, making wellness more accessible and sustainable.

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Daye

Daye offers innovative period care and vaginal health products, focusing on sustainability and science-backed solutions. Their products, like organic CBD tampons and at-home vaginal microbiome tests, are designed to improve women's health. Daye prioritizes transparency and quality, regularly testing for toxic metals and working with medical institutions to raise healthcare standards.

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Steel Supplements

Steel Supplements produces high-performance nutritional supplements designed to help you achieve your fitness goals. From pre-workouts to fat burners, their products are formulated with potent ingredients to enhance your workout performance, muscle growth, and overall health.

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Primal Harvest

Primal Harvest offers a range of health supplements designed to support overall wellness with a focus on natural, science-backed ingredients. From multivitamins to collagen powders, their products aim to enhance vitality, improve digestion, and support joint health, making it easier to maintain a healthy lifestyle​.

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Knocked

Knocked is a unique sleep supplement brands that offers a suite of supplements that promote deep sleep.

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Vivolife

Vivo Life creates high-quality, vegan-certified nutrition products designed to support optimal health and performance. Their lineup includes plant-based protein powders, meal replacements, vitamins, and functional supplements, all made from nutrient-dense ingredients without artificial flavors or fillers. Products are rigorously tested by third-party labs and are made in the UK, with a focus on sustainability and clean nutrition.

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Nature's Pure Blend

Nature’s Pure Blend offers natural supplements designed to support overall health and well-being. Founded by someone who overcame health challenges such as anxiety and low energy, the brand focuses on providing clean, organic, and non-GMO products. Their offerings include supplements for heart health, gut health, and overall performance, all made with high-quality, vegan-friendly ingredients and no harmful preservatives.

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BlenderBottle

BlenderBottle revolutionized the way we mix supplements with the original BlenderBall® wire whisk. Founded by Steve and Kim Sorensen in 2000, the brand quickly grew from a simple idea into a global fitness icon, trusted by athletes and fitness enthusiasts worldwide. The brand remains committed to innovation, ensuring that every shaker is designed to simplify and elevate your everyday experience, whether at the gym or on the go.

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BetterBrand

BetterBrand offers science-backed supplements designed to support lung, liver, and gut health through natural ingredients. Their flagship product, BetterLungs®, helps improve respiratory and immune function, while other offerings like BetterMushrooms® boost energy, focus, and mood. Made in a GMP-certified facility and tested in third-party labs, BetterBrand’s products provide a clean, non-invasive solution for better living without harsh chemicals or medications.

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Ritual

Ritual is the health & wellness brand best known for its daily multivitamin made specifically for women.

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