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Klaviyo is the best in class email marketing solution for eCommerce. It's powerful because it connects to your store, and you can create awesome customer segments based on past purchasing behaviors, customer preferences, and even future predictions of spending.

Hotjar is a behavior analytics and user feedback service that helps you understand the behavior of your website users and get their feedback through tools such as heatmaps, session recordings, and surveys.

Smile.io powers reward programs for 30,000 merchants across the globe, making it the most popular eCommerce rewards platform in the world. Create a mobile-friendly program that rewards your customers with points, VIP status, and referral bonuses.

Shopify is a commerce platform that allows anyone to set up an online store and sell their products. It's the go-to eCommerce platform for young direct-to-consumer brands. It's ease of use and setup is what's most attractive to merchants, but also the incredibly vast Shopify app store.

Affirm boasts that it can boost the average order value (AOV) customers spend when they’re shopping at your store by giving them a way to purchase your products with credit, but at a (potentially) lower cost than they would with a credit card.

Clarity is a free, easy-to-use tool that captures how real people actually use your site. Setup is easy and you'll start getting data in minutes.

Shopify Inbox is a free messaging tool that enables ecommerce brands to engage with customers in real-time as they shop on their website. By leveraging live customer information, such as cart contents and past orders, businesses can tailor their messages, recommend products, and offer discounts to boost sales. With features like AI-powered instant answers and automated greetings, Shopify Inbox helps improve customer communication and can significantly enhance conversion rates.

Turn customers into Superfans with Okendo, the unified customer marketing platform for reviews, referrals, loyalty, quizzes, and surveys, making it easy to cultivate advocacy, scale word-of-mouth, and maximize lifetime value. 8,000+ Shopify brands use Okendo to mobilize their customers for faster and more efficient growth, including SKIMS, Liquid Death, and Oh Polly.