Best 16 Ecommerce Cross-channel Analytics Tools

Cross-channel analytics give D2C brands a full view of how customers interact with your brand across multiple platforms – whether it’s email, social, or ads. It helps you understand which channels are working together to drive sales and where you can optimize. With the right insights, you can create a more cohesive, high-performing marketing strategy.

Amplitude
Amplitude

Amplitude is one of the most advanced product analytics platforms that helps teams convert, engage, and retain customers. The platform uses behavioral reports to understand users' interactions with products and provides insights to accelerate work on a real-time basis.

Used By 189 Brands
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Tatari
Tatari

Tatari has turned TV advertising into a digital-like experience: measured, real-time, and with the ability to manage your campaign in small or big doses.

Used By 87 Brands
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FullStory
FullStory

FullStory tells you everything you need to know about your digital experience. Improve conversion rates by pinpointing where users struggle to move through your funnels and prioritizing your efforts based on severity of impact.

Used By 81 Brands
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Glew
Glew

Business intelligence, built for ecommerce. Connect, transform and visualize all your data in one place. Get powerful insights to grow your business through intuitive dashboards, automated reports and more.

Used By 53 Brands
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Matomo
Matomo

Matomo is a Google Analytics alternative that protects your data and your customers' privacy without asking for consent. Matomo helps you get more accurate data, less annoyed customers seeing consent screens, and ultimately more sales.

Used By 33 Brands
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ThoughtMetric
ThoughtMetric

ThoughtMetric is a marketing attribution platform for e-commerce. Connect data sources and track revenue back to your campaigns and channels. Understand the performance of your marketing campaigns and make data driven decisions to improve ROI.

Used By 3 Brands
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