What is GoAudience?

GoAudience is an AI-powered audience targeting platform that helps brands enhance the effectiveness of their Meta ad campaigns by leveraging credit card spending data from 200 million consumers. It enables brands to discover high-potential audiences and target them with precision, driving better ad performance. GoAudience integrates seamlessly with Meta, providing brands with real consumer data to optimize their ad campaigns across industries.

What does GoAudience solve for brands?

GoAudience solves the challenge of ineffective audience targeting and rising customer acquisition costs (CPA). By utilizing spending behavior data, it allows brands to create highly targeted and customized audience lists for their Meta ads, improving ad relevance, reducing wasted spend, and boosting conversion rates. This powerful targeting tool provides brands with an edge, enabling them to regain control over their digital marketing strategy and scale efficiently.

AI-Powered Audience Discovery

GoAudience uses AI to analyze consumer spending data from 100+ first-party data sources, helping brands identify new customer segments that align with their products or services. This data-driven approach enables precise audience targeting and improves ad relevance.

Seamless Meta Integration

The platform integrates directly with Meta ad accounts, allowing brands to easily export custom audiences and run ad campaigns with advanced targeting. This integration ensures a smooth process for setting up and executing ad strategies.

Custom Audience Lists

GoAudience generates tailored audience lists based on real consumer behaviors such as credit card transactions. These lists allow brands to focus on high-conversion potential audiences, helping them reduce acquisition costs and increase return on ad spend (ROAS).

Flexible Pricing and Subscriptions

GoAudience offers scalable pricing options designed to meet the needs of businesses of all sizes. Brands can start with a free plan and upgrade as their audience targeting needs grow. Additionally, GoAudience offers flexibility with no long-term commitments, allowing brands to pause their subscription anytime.

Reporting and Analytics

The platform provides detailed analytics and reporting tools that track campaign performance, conversion rates, and audience engagement. This data allows brands to monitor and refine their campaigns for continuous optimization and better ROI.

First-Party Data Sources

GoAudience collects data from over 100 first-party sources, ensuring that audience insights are accurate and up-to-date. This access to enterprise-level data helps brands improve the quality of their targeting and maximize ad performance.

Audience Radar Tool

With Audience Radar, brands can gain quick insights into customer behavior, such as spending patterns and product preferences, without needing to sign up. This tool helps brands understand their market and identify untapped opportunities.