![Orita AI](https://cdn.prod.website-files.com/600ece313e616e6fe12df5d3/6695ac3452bf6e806c1d349a_email.webp)
Orita AI leverages machine learning to enhance email marketing efficiency. It optimizes email lists by dynamically adding or suppressing users based on their behavior, ensuring they receive messages at the most opportune times. Orita is powered by vast amounts of data and integrations to gauge customer engagement, significantly improving deliverability and reducing marketing costs by ensuring that emails reach only the most engaged users.
![](https://cdn.prod.website-files.com/60009eef85482eb18e856cb5/63828451e6636101ae2073e3_circle.webp)
![Orita AI](https://cdn.prod.website-files.com/600ece313e616e6fe12df5d3/66966de5ae9e6dda03769651_20240715T1106-0dbe83d1-e75a-4568-891b-753a240b89ad.webp)