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Best Sexual Wellness Brands

Full of excitement and innovation - sexual wellness is one of the fastest growing categories in the world of eCommerce. Pioneers like Maude have redefined playbooks and broken down stereotypes to make room for players like Unbound to shine. Here’s the full list of sexual wellness brands.
Personal Fav

Beautiful, clean, plant-powered sexual wellness products, so you can pursue your own unique expression of pleasure.

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Unbound Babes

Beautifully designed vibrators, lubricants, sex toys, and accessories at an affordable price. All products made with body safe material and medical grade silicone.

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Hanx

Hanx was founded in 2017 by Farah Kabir and Dr Sarah Welsh and they're all about smashing stigmas around sexual health, championing intimate wellness and talking about what's really going on down there.

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House of Wise

House of Wise enables women to take control of their sleep, sex, stress, and wealth by earning money selling high-end, trusted CBD products.

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Howl

Howl is a sex-positive lifestyle brand, designing products shaped by the love for cannabis and respect for the queer community.

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Dame

Dame is a sexual wellness brand that makes game-changing products for pleasure.

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Roam

Roam challenges the stigmas around sex, and provides a range of products that supports what feels natural, so you can explore with comfort and confidence.

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Wonderlust

Wonderlust designs an intimacy card deck that is made to strengthen your relationships and sex life.

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Jems

Jems is normalizing and simplifying safe sex through simple, vegan, gluten and cruelty-free condoms while sparking conversations on the vast topics of sexual health & wellness. Founded by Whitney Geller and Yasemin Emory, Jems is also a platform for (s)expansive education, talking about sex and everything that relates to it—from how to actually make decisions, to mood, money, love, power and the mystery beyond chemistry. While acknowledging the depth of gender and sexual expression, Jems is on a mission to make sex safer for all.

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Gote

GOTE is a wellness brand that strives to provide self-care solutions that are high in quality and easily accessible. While personal, we believe that self-care is a universal neccessity for all gender in pursuit of a well-balanced life.

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Table of contents

What Are Direct-To-Consumer (D2C/DTC) Sexual Wellness Brands?

Direct-to-consumer (D2C/DTC) sexual wellness brands are companies that market and sell sexual health and wellness products directly to consumers through online platforms, bypassing traditional retail outlets. This model allows these brands to offer personalized experiences, discreet packaging, and a broader range of products than might be available in conventional stores.

These brands often focus on inclusivity and education, providing resources and support alongside their products to foster a positive and open dialogue about sexual wellness. Companies like Maude, Dame, and Lola have risen in popularity for their commitment to quality, design, and consumer education, revolutionizing the way consumers approach sexual health.

What Are The Best Direct-To-Consumer Sexual Wellness Brands?

The best D2C sexual wellness brands stand out for their high-quality products, ethical practices, and dedication to customer education and satisfaction. Maude is renowned for its minimalist design and all-encompassing approach to sexual wellness, offering everything from lubricants to vibrators, all designed with simplicity and inclusivity in mind.

Dame Products focuses on empowering sexual experiences with a range of ergonomically designed vibrators and accessories, driven by community feedback and extensive research. Lola offers a transparent approach to sexual health, with a focus on natural and organic ingredients in their products, ranging from tampons to condoms, bridging the gap between general health and sexual wellness. These brands exemplify the best in the category through their innovative products and commitment to enhancing the sexual health dialogue.

What Are Current Trends In The Direct-To-Consumer Sexual Wellness Category?

The D2C sexual wellness category is witnessing several key trends, reflecting shifts in consumer attitudes and behaviors. There's a growing emphasis on inclusivity and diversity, with brands offering products that cater to a wide range of bodies, preferences, and identities. Sustainability is another significant trend, as consumers increasingly look for eco-friendly products and packaging. Additionally, there's a rising demand for educational content and resources that support a healthy sexual lifestyle, as consumers seek not just products but also knowledge and guidance. These trends indicate a broader movement towards more responsible, inclusive, and informed approaches to sexual wellness in the D2C space.

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