Smile Makers designs a range of high-quality, body-safe vibrators, lubricants, and wellness products. The brand emphasizes discreetness, education, and pleasure positivity - their mission is to normalize the conversation around sexual health and bring joy and satisfaction to all.
Maude is a modern sexual wellness brand created to simplify sex with body-safe essentials like vibrators, condoms, lubricants and other personal care goods.
Sense Condoms is a modern sexual wellness brand offering a range of sex accessories designed to make safe play sexy and comfortable. Their product line includes ultra-thin condoms, water-based lubricants, endurance wipes, and cleansing wipes, all crafted from 100% natural rubber latex and subtle scents.
Foria offers a range of plant-based, organic products designed to enhance sexual pleasure, hydration, and relief from discomfort. Known for their CBD-infused arousal oils, lubricants, and suppositories, Foria provides all-natural solutions that promote relaxation and heightened sensation. Their best-selling Awaken Arousal Oil and Intimacy Melts help users experience deeper connection and increased pleasure, making intimacy more enjoyable. Foria’s commitment to purity, sustainability, and transparency ensures that every product is both safe and effective.
Founded by women with sky-high standards, Lola makes period and sexual wellness products with you in mind. No mystery ingredients. Softer-than-soft period products with superior leak protection.
Men’s healthcare, without the waiting rooms. Get sexual health medicine, hair loss and skincare treatments or daily health medication delivered, discreetly.
Cheeky Bonsai is the female personal care company that makes UTI essential products including at-home UTI test kit, UTI drink mix, and UTI pan relief.
Ovaterra are supplements that support reproductive and sexual health for men and women.
My Lubie is the creator of natural, sexual wellness products including lube.
Direct-to-consumer (D2C/DTC) sexual wellness brands are companies that market and sell sexual health and wellness products directly to consumers through online platforms, bypassing traditional retail outlets. This model allows these brands to offer personalized experiences, discreet packaging, and a broader range of products than might be available in conventional stores.
These brands often focus on inclusivity and education, providing resources and support alongside their products to foster a positive and open dialogue about sexual wellness. Companies like Maude, Dame, and Lola have risen in popularity for their commitment to quality, design, and consumer education, revolutionizing the way consumers approach sexual health.
The best D2C sexual wellness brands stand out for their high-quality products, ethical practices, and dedication to customer education and satisfaction. Maude is renowned for its minimalist design and all-encompassing approach to sexual wellness, offering everything from lubricants to vibrators, all designed with simplicity and inclusivity in mind.
Dame Products focuses on empowering sexual experiences with a range of ergonomically designed vibrators and accessories, driven by community feedback and extensive research. Lola offers a transparent approach to sexual health, with a focus on natural and organic ingredients in their products, ranging from tampons to condoms, bridging the gap between general health and sexual wellness. These brands exemplify the best in the category through their innovative products and commitment to enhancing the sexual health dialogue.
The D2C sexual wellness category is witnessing several key trends, reflecting shifts in consumer attitudes and behaviors. There's a growing emphasis on inclusivity and diversity, with brands offering products that cater to a wide range of bodies, preferences, and identities. Sustainability is another significant trend, as consumers increasingly look for eco-friendly products and packaging. Additionally, there's a rising demand for educational content and resources that support a healthy sexual lifestyle, as consumers seek not just products but also knowledge and guidance. These trends indicate a broader movement towards more responsible, inclusive, and informed approaches to sexual wellness in the D2C space.
Everything you need to build a better D2C brand, business and tech stack.
