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Best Skincare Brands

There are thousands of awesome skincare brands to consider nowadays. In our directory list of the best skincare brands below, we show you all of the best of the best in skincare; the ones innovating with unique ingredients, interesting product formulations and incredible branding.  There are thousands of effective face creams, face serums, face masks and beauty tools to discover and consider. Our list of the best skincare brands of 2024 makes it easy.
KNC Beauty

The all-natural collagen-infused mask. The KNC lip mask will give you those plump, hydrated, soft, smooth, moisturized, kissable lips you've always wanted.

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Evereden

Evereden is a premium and clean family skincare brand designed for babies and mothers.

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Frank Body

Frank Body is a natural Australian skincare brand made from coffee that fights breakouts & fades marksYour bathroom will never be the same again.

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Fig.1

Fig.1 has developed a straightforward skincare system that seamlessly integrates with your current routine. You can tailor and customize for your personal goals depending on the day, the season, or your mood.

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Futurewise

The first-ever system of skincare products designed specifically for slugging — to strengthen your skin barrier for healthy & hydrated skin

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Salt & Stone

Salt & Stone is a unisex skin and body care brand from Los Angeles, California. We focus on natural, organic, cruelty-free ingredients and research the quality of each ingredient extensively, taking no shortcuts.

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Studs

Safe, clean, curated needle piercings done by professionals, with earrings and earscapes to suit all of your personalities.

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iRESTORE

iRestore offers FDA-cleared, non-invasive devices designed to reverse hair loss and promote natural hair regrowth. Their laser hair growth systems use clinically proven technology, showing visible results within 3-6 months. Backed by a 12-month guarantee and trusted by over 500,000 customers, iRestore provides drug-free solutions for men and women struggling with thinning hair and hair loss.

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Common Heir

A concentrated formula improves skin texture, dark spots, and visibly brightens — all packaged inside a biodegradable, plant-based capsule. Maximal effects, minimal waste.

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Alexandria Professional

Alexandria Professional isn’t just about hair removal—it’s about skin health and confidence. As the global leader in body sugaring, the brand has revolutionized the way people care for their skin with a natural, gentle alternative to waxing. Their signature sugaring paste, made from just sugar, lemon, and water, is safe for all skin types and helps exfoliate while removing hair. But Alexandria Professional goes beyond products—they’re on a mission to educate and empower estheticians and individuals alike, offering expert training and a full range of skin-loving solutions. Whether you're a pro or just starting your sugaring journey, Alexandria Professional makes smooth, radiant skin more than a goal—it makes it a reality.

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Haleys

Beauty made brilliant. Powered by both natural and advanced synthetic ingredients, Haleys picks the most skin-friendly, science-backed ingredients available to create the highest-performance products possible.

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Asarai

Founded by an expert naturopath from Australia, Asarai has taken the brilliant botanicals of Australia to new heights, infusing that unadulterated landscape into every bottle.

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Table of contents

What Are Direct-To-Consumer (D2C/DTC) Skincare Brands?

Direct-to-consumer skincare brands are the mavericks of the beauty industry, selling their products directly to customers without the intermediary of traditional retail stores. This business model not only cuts down on overhead costs but also allows these brands to foster a direct and personal connection with their customers. Offering a range of products from organic moisturizers to scientifically advanced anti-aging serums, D2C skincare brands have been at the forefront of innovation and personalization. They leverage social media and digital marketing to reach their audience, providing detailed product information, skincare advice, and customer reviews right at the shopper's fingertips.

What Are The Best Direct-To-Consumer Skincare Brands?

In the bustling world of D2C skincare, brands like Glossier, The Ordinary, and Drunk Elephant stand out for their commitment to quality, transparency, and customer engagement. Glossier has been a game-changer with its minimalist approach, focusing on skincare essentials that champion natural beauty. The Ordinary has disrupted the market with its affordable, ingredient-focused range, demystifying skincare for the masses. Meanwhile, Drunk Elephant's dedication to clean, effective formulations has earned it a devoted following. These brands exemplify the best of D2C by offering exceptional products, transparent practices, and a deep understanding of their customer's needs and values.

What Are Current Trends In The Direct-To-Consumer Skincare Category?

The D2C skincare market is evolving rapidly, with trends such as clean beauty, personalization, and sustainability leading the charge. Clean beauty has become a non-negotiable for many consumers, driving brands to formulate products free from harmful chemicals and synthetics. Personalization is another major trend, with brands offering customized skincare routines based on individual skin types, concerns, and preferences. Moreover, sustainability has taken center stage, with an emphasis on eco-friendly packaging, ethical sourcing, and transparency. As technology advances, we're also seeing a rise in digital diagnostics tools and AI-driven recommendations, making personalized skincare more accessible and effective than ever before. These trends reflect a broader shift towards mindful consumption and a more personalized, sustainable approach to beauty.

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