Backdrop

Hotjar is a behavior analytics and user feedback service that helps you understand the behavior of your website users and get their feedback through tools such as heatmaps, session recordings, and surveys.

Business intelligence, built for ecommerce. Connect, transform and visualize all your data in one place. Get powerful insights to grow your business through intuitive dashboards, automated reports and more.

Klaviyo is the best in class email marketing solution for eCommerce. It's powerful because it connects to your store, and you can create awesome customer segments based on past purchasing behaviors, customer preferences, and even future predictions of spending.

Segment is a Customer Data Platform (CDP). They provide a service that simplifies collecting and using data from the users of your digital properties (websites, apps, etc). With Segment, you can collect, transform, send, and archive your first-party customer data.

Netlify is a headless commerce solution, that gives your store near instantaneous page loads. The speed comes from Headless systems communicating with decoupled frontends via APIs.

Alloy is a no-code tool to create automated workflows that enable your organisation to run more smoothly across operations and communications. It's kind of like if Autopilot (Visual CRM) and Zapier had a child.

Order Editing allows customers to modify their orders through a self-service portal, eliminating the need for support tickets. This feature enhances the shopping experience by suggesting AI-recommended products that customers can add with a single click. The portal can be embedded into any email or webpage and customized with your branding. Order Editing syncs instantly with your 3PL or WMS.

Mixpanel is a tool that allows you to analyze how users interact with your website. It’s designed to make teams more efficient by allowing everyone to analyze user data in real-time to identify trends, understand user behavior, and make decisions about your product.

Headless frontend software to build sites with the services you want, like Shopify, Stripe, and WordPress. Integrate data from anywhere: APIs, databases, CMSs, static files — or multiple sources at once.

Shopify is a commerce platform that allows anyone to set up an online store and sell their products. It's the go-to eCommerce platform for young direct-to-consumer brands. It's ease of use and setup is what's most attractive to merchants, but also the incredibly vast Shopify app store.

Afterpay is a ‘buy-now-pay-later’ platform that allows customers to pay for their purchases over four, fortnightly instalments. Retailers that offer Afterpay get paid immediately, but are charged a merchant fee of 4.17%. It’s like a modern-day credit card with an interest-free period.