Universal Standard

Outbrain is a web advertising platform that displays boxes of links to pages within websites. It displays links to the sites' pages in addition to sponsored content, generating revenue from the latter.

Turn customers into Superfans with Okendo, the unified customer marketing platform for reviews, referrals, loyalty, quizzes, and surveys, making it easy to cultivate advocacy, scale word-of-mouth, and maximize lifetime value. 8,000+ Shopify brands use Okendo to mobilize their customers for faster and more efficient growth, including SKIMS, Liquid Death, and Oh Polly.

Happy Returns lets you automate returns & exchanges via a branded portal. Customize return reasons & refund methods and apply policy rules automatically. Recommend exchanges based on return reason and available inventory. Lastly, connect your carrier to generate shipping labels.

Stamped.io is a tool to collect customer reviews. It's got nifty features including the ability to capture review feedback directly inside email, or the ability to request reviews via Facebook Messenger. Easily leverage the reviews you've gathered by displaying them on your product pages.

Algolia is search software to improve your in-store search experience, increase conversions and order value. Algolia connects to your product catalog, to provide a frictionless search and navigation experience. Create custom logic to promote specific results and merchandise your collection pages.

Build and scale a world-class creator program with GRIN. Thousands of industry pioneers—like SKIMS, Rhode, and GoPro—use our Creator Management platform to harness the power of influential people to drive brand awareness and growth. Together, we're redefining what's possible in the creator economy.

Hotjar is a behavior analytics and user feedback service that helps you understand the behavior of your website users and get their feedback through tools such as heatmaps, session recordings, and surveys.

Shopify is a commerce platform that allows anyone to set up an online store and sell their products. It's the go-to eCommerce platform for young direct-to-consumer brands. It's ease of use and setup is what's most attractive to merchants, but also the incredibly vast Shopify app store.

Rebuy is the ultimate personalization platform for Shopify brands. Rebuy provides AI-powered tools to enhance customer experiences through personalized product recommendations, smart search functions, dynamic bundling, and automated marketing strategies like upselling and cross-selling. Rebuy's suite of fully-integrated tools increases revenue, average order value, and customer retention for D2C brands.

SearchSpring lets you effortessly launch personalized shopping experiences that convert browsers to buyers. Their most popular feature is the the search bar which accesses all of your product data and remembers shopper behavior.

Text based marketing for eCommerce stores. Attentive is used mainly as a way to promote offers via SMS, or otherwise used for abandoned carts or to promote retention. Attentive also directly integrates with eCommerce platforms such as Shopify.

Affirm boasts that it can boost the average order value (AOV) customers spend when they’re shopping at your store by giving them a way to purchase your products with credit, but at a (potentially) lower cost than they would with a credit card.

Bluecore effectively delivers campaigns through predictive data models that transform signals into automated actions to connect your customers to unique offers, content and products.

Gorgias is of the most popular helpdesks for D2C brands. It centralizes all your support tickets in one place and enriches them with lots of extra context about a buyer's profile. Through Gorgias, you can connect directly to your eCommerce store and edit orders, modify subscriptions, and refund payments without leaving your helpdesk.

Faire is an online wholesale marketplace that connects independent brands with local retailers. It enables retailers to discover unique products and buy them in bulk directly from small and emerging brands, offering features like flexible payment terms, free returns on first orders, and data-driven recommendations. For brands, Faire provides access to a global retail network, helping them scale their distribution without the complexities of traditional wholesale operations. It's designed to simplify and enhance the process of sourcing products for both retailers and brands.

Don’t lose sales when your inventory runs out. Back in Stock makes it easy for customers to sign up for a Back in Stock alert (Email or SMS Text Message). When you restock products the waiting customers are alerted instantly to bring them back to your store and complete the purchase.

Amplitude is one of the most advanced product analytics platforms that helps teams convert, engage, and retain customers. The platform uses behavioral reports to understand users' interactions with products and provides insights to accelerate work on a real-time basis.

Matomo is a Google Analytics alternative that protects your data and your customers' privacy without asking for consent. Matomo helps you get more accurate data, less annoyed customers seeing consent screens, and ultimately more sales.

Conjured allows you to launch a "Refer-A-Friend" program quickly and easily. Encourage customers to refer their friends. If their friend buys, your customer gets a discount, and your revenue increases. Discount codes or Gift Cards are created automatically, so there's no need for manual entry.

The only fraud prevention platform, powered by the largest network of online retailers, that knows which customers to trust, in real-time, every time

Global-e's end-to-end ecommerce platform enables merchants to increase international traffic conversions and drive online sales in over 200 destinations worldwide. Through a single integration, you can offer online consumers across the globe a seamless localized shopping experience tailored to their specific market preferences and aligned with your brand’s business needs and goals

Impact’s partnership platform lets you discover new partners and recruit them with automated nurture campaigns. Contract newcomers and negotiate payout terms. Track the traffic driven on your properties and engage/train partners. Optimize & adjust partner strategy in-app.

Route is a post-purchase customer experience platform built to increase revenue, retain customers, reduce costs, and simplify your tech stack, all in one place. Enable shipping protection and instant order resolutions, branded order tracking, remarketing that matches your customer's shopping habits, and carbon-neutral shipping with Route!

Klaviyo is the best in class email marketing solution for eCommerce. It's powerful because it connects to your store, and you can create awesome customer segments based on past purchasing behaviors, customer preferences, and even future predictions of spending.

Mixpanel is a tool that allows you to analyze how users interact with your website. It’s designed to make teams more efficient by allowing everyone to analyze user data in real-time to identify trends, understand user behavior, and make decisions about your product.

Octane AI is a suite of tool for Shopify brands to increase revenue through engaging quizzes and learn more about their customers through AI-driven research. Octane helps D2C brands create quizzes that recommend products, collect zero party data, grow subscriber lists and drive ROI. Their Voice of Customer tool, Insights AI, allows D2C brands to upload their reviews and enable Octane’s AI to uncover insights, sentiments, research and more into their customers.

Yotpo helps brands collect product reviews that build social proof, crucial for driving sales. With AI-powered review widgets, Yotpo can easily gather high-quality product reviews that influence customer purchasing decisions. Yotpo's partner integrations allow brands to display reviews and star ratings across social media and search engines like Google as well.

Datadog is a monitoring platform for cloud applications. They bring together data from servers, databases, and third-party services to make your stack entirely observable. This helps DevOps teams avoid downtime, resolve performance issues, and ensure customers are getting the best user experience.

Turn your Instagram content and UGC into shoppable galleries for your online store. Track creators and gifting programs, secure the rights to UGC, and get advanced Instagram analytics. Foursixty can also be used to schedule instagram posts or to collect and leverage customer reviews via Okendo.

AfterSell is a post-purchase upsell tool that helps Shopify brands increase average order value (AOV) seamlessly. AfterSell allows brands to present one-click upsell and downsell offers right after checkout, without requiring customers to re-enter payment details. AfterSell also provides thank-you page customization options, enabling brands to showcase reviews, FAQs, and cross-sells for an enhanced post-purchase experience.