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Home
Data
Segment

Segment

Segment
Data
Customer Data
CDP
Languages:
English
Rating:
3.4
0
(11 reviews)
(0 reviews)

Segment is a Customer Data Platform (CDP). They provide a service that simplifies collecting and using data from the users of your digital properties (websites, apps, etc). With Segment, you can collect, transform, send, and archive your first-party customer data.

Visit Website
Segment

Segment Media

No items found.

Segment Pricing

Segment’s Free plan includes core analytics and customer data governance, with the Team plan at $120/month offering advanced roles, permissions, and HIPAA eligibility. Enterprise plans provide custom volumes and identity-resolved profiles.
Basic
Best option
$1,500
per month
Basic
Best option
$1,500
per month
Basic
Best option
$1,500
per month
Basic
Best option
$1,500
per month
Basic
Best option
$1,500
per month
View Full Pricing
All Price Plans Include:
Custom Volume
Single View of the Customer
Data Governance
Advanced Roles & Permissions
HIPAA-eligibility (BAA Required)
Automatically generate identity-resolved profiles

Brands Using Segment

Segment is leveraged by 124 direct-to-consumer brands in our directory. Top categories include health & wellness, food, and home. Log in to explore the full list.
USES
9
tools
Daye
Daye
USES
23
tools
American Tall
American Tall
category
Apparel
Apparel
USES
24
tools
OLLY
OLLY
USES
19
tools
Roller Rabbit
Roller Rabbit
category
Apparel
Apparel
USES
19
tools
Jaxxon
Jaxxon
category
Jewelry
Jewelry
USES
18
tools
Trade Coffee
Trade Coffee
category
Beverage
Beverage
USES
10
tools
Everroot
Everroot
category
Pet
Pet
USES
21
tools
Ketone IQ
Ketone IQ
USES
21
tools
Wyze
Wyze
USES
18
tools
Loverboy
Loverboy
category
Beverage
Beverage
USES
19
tools
ManiMe
ManiMe
USES
23
tools
Billy Reid
Billy Reid
category
Apparel
Apparel
USES
28
tools
Who Gives a Crap
Who Gives a Crap
USES
32
tools
Mindbodygreen
Mindbodygreen
USES
11
tools
FabFitFun
FabFitFun
category
Home
Home
USES
6
tools
Lyka
Lyka
category
Pet
Pet
USES
17
tools
Candid
Candid
USES
12
tools
Gantri
Gantri
category
Home
Home
USES
16
tools
Brewdog
Brewdog
category
Beverage
Beverage
USES
9
tools
PRIME
PRIME
category
Beverage
Beverage
USES
23
tools
Steve Madden
Steve Madden
category
Apparel
Apparel
USES
8
tools
Drink Aid
Drink Aid
USES
9
tools
Tekla
Tekla
category
Home
Home
USES
22
tools
WHOOP
WHOOP
category
Fitness
Fitness
USES
8
tools
Equal Parts
Equal Parts
category
Home
Home
USES
22
tools
Cann
Cann
category
Beverage
Beverage
USES
19
tools
Onnit
Onnit
USES
16
tools
Finisterre
Finisterre
category
Fitness
Fitness
USES
17
tools
Frank Body
Frank Body
USES
22
tools
Outer
Outer
category
Furniture
Furniture
USES
34
tools
Cotopaxi
Cotopaxi
category
Lifestyle
Lifestyle
USES
22
tools
Haute Hijab
Haute Hijab
category
Hair Care
Hair Care
USES
20
tools
Casper
Casper
category
Home
Home
USES
9
tools
On Running
On Running
category
Fitness
Fitness
USES
7
tools
Cerebelly
Cerebelly
category
Kids
Kids
USES
27
tools
Almond Cow
Almond Cow
category
Beverage
Beverage
USES
29
tools
Revival Rugs
Revival Rugs
category
Home
Home
USES
15
tools
MeUndies
MeUndies
category
Apparel
Apparel
USES
7
tools
Software
Software
USES
46
tools
Caraway
Caraway
category
Cookware
Cookware
USES
14
tools
From Yours
From Yours
USES
11
tools
Mirror
Mirror
category
Fitness
Fitness
USES
21
tools
Selfmade
Selfmade
category
Hair Care
Hair Care
USES
24
tools
Boll and Branch
Boll and Branch
category
Home
Home
USES
7
tools
Ujji
Ujji
category
Beverage
Beverage
USES
22
tools
Slate Milk
Slate Milk
category
Beverage
Beverage
USES
18
tools
ButcherBox
ButcherBox
category
Food
Food
USES
25
tools
Yeti
Yeti
category
Home
Home
USES
13
tools
Thistle
Thistle
category
Food
Food
USES
33
tools
Moon Juice
Moon Juice
USES
17
tools
Rockets of Awesome
Rockets of Awesome
category
Kids
Kids
USES
16
tools
Tovala
Tovala
category
Food
Food
USES
11
tools
Oura
Oura
category
Fitness
Fitness
USES
15
tools
Tonal
Tonal
category
Fitness
Fitness
USES
11
tools
Backdrop
Backdrop
category
Home
Home
USES
13
tools
Tiny Organics
Tiny Organics
category
Kids
Kids
USES
22
tools
House of Wise
House of Wise
USES
22
tools
Bev
Bev
category
Beverage
Beverage
USES
7
tools
Cove
Cove
USES
6
tools
Gobble Meals
Gobble Meals
category
Food
Food
USES
17
tools
The Black Tux
The Black Tux
category
Apparel
Apparel
USES
12
tools
Heist
Heist
category
Apparel
Apparel
USES
23
tools
Fatty15
Fatty15
USES
7
tools
Farmers Dog
Farmers Dog
category
Pet
Pet
USES
9
tools
Daye
Daye
USES
18
tools
Recoop
Recoop
USES
9
tools
Spoke
Spoke
category
Apparel
Apparel
USES
21
tools
Pym
Pym
USES
23
tools
Native
Native
USES
7
tools
Papier
Papier
category
Home
Home
USES
11
tools
Butternut Box
Butternut Box
category
Pet
Pet
USES
22
tools
Thesis Nootropics
Thesis Nootropics
USES
17
tools
Little Spoon
Little Spoon
category
Kids
Kids
USES
31
tools
Cake
Cake
USES
27
tools
Alleyoop
Alleyoop
category
Beauty
Beauty
USES
21
tools
August
August
USES
9
tools
Freshly
Freshly
category
Food
Food
USES
21
tools
Recess
Recess
category
Beverage
Beverage
USES
17
tools
Noah
Noah
category
Home
Home
USES
16
tools
Jude
Jude
USES
5
tools
Feather
Feather
category
Furniture
Furniture
USES
20
tools
M.M. LaFleur
M.M. LaFleur
category
Apparel
Apparel
USES
15
tools
Gooey
Gooey
category
Food
Food
USES
15
tools
Muse
Muse
category
Lifestyle
Lifestyle
USES
22
tools
Neighbor
Neighbor
category
Furniture
Furniture
USES
20
tools
Curology
Curology
USES
8
tools
Felix Gray
Felix Gray
category
Apparel
Apparel
USES
10
tools
Kabo
Kabo
category
Pet
Pet
USES
13
tools
Goodles
Goodles
category
Food
Food
USES
20
tools
Ruggable
Ruggable
category
Home
Home
USES
10
tools
Capsule
Capsule
USES
25
tools
Jack Henry
Jack Henry
category
Hair Care
Hair Care
USES
7
tools
Noie
Noie
USES
11
tools
Ritual
Ritual
USES
29
tools
Liquid IV
Liquid IV
USES
18
tools
Welly
Welly
USES
18
tools
Daily Harvest
Daily Harvest
category
Food
Food
USES
15
tools
Ten Little
Ten Little
category
Kids
Kids
USES
26
tools
OUAI
OUAI
category
Hair Care
Hair Care
USES
9
tools
Hungry root
Hungry root
category
Food
Food
Cake
Cake

Hello Cake provides a range of intimate wellness products designed to enhance sexual health and pleasure. Their offerings include lubricants, massage candles, and toys, all crafted with safe and high-quality ingredients.

Software
Software

Skincare that's created specifically for your skin - and no-one else's. Software's doctors will get to know your skin and your goals before designing your perfect custom formula. They'll ship it directly to your door every two months and continue to update your formula as needed.

Curology
Curology

Curology makes skincare simple for your busy life. Customized ingredients just for you. No drugstore product is this customized. From occasional spots to full-on breakouts, their simple once-a-day cream has you covered.

Alleyoop
Alleyoop

Alleyoop is a beauty brand with products that are extremely efficient. With its reimagined razors and multitasking makeup brush and versatile formulas, Alleyoop is made for women with no time or space to spare.

LSKD

Lorem ipsum dolor sit amet, consectetur adipiscing elit. Suspendisse varius enim in eros elementum tristique. Duis cursus, mi quis viverra ornare, eros dolor interdum nulla, ut commodo diam libero vitae erat. Aenean faucibus nibh et justo cursus id rutrum lorem imperdiet. Nunc ut sem vitae risus tristique posuere.

Some Category
Drip Shrimp

Lorem ipsum dolor sit amet, . Suspendisse varius enim in eros elementum tristique. Duis cursus, mi quis viverra ornare, eros dolor interdum nulla, ut commodo diam libero vitae erat. Aenean faucibus nibh et justo cursus id rutrum lorem imperdiet. Nunc ut sem vitae risus tristique posuere.

Some Category
Holy Banana

Lorem ipsum  viverra ornare, eros dolor interdum nulla, ut commodo diam libero vitae erat. Aenean faucibus nibh et justo cursus id rutrum lorem imperdiet. Nunc ut sem vitae risus tristique posuere.

Some Category
Crispy Ilands

Lorem ipsum dolor sit amet, consectetur adipiscing elit. Suspendisse varius enim in eros elementum tristique. Duis cursus, mi quis viverra ornare, eros dolor interdum nulla, ut commodo diam libero vitae erat. Aenean faucibus nibh et justo cursus id rutrum lorem imperdiet. Nunc ut sem vitae risus tristique posuere.

Some Category
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Segment
Used By
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Top Brands
Data

Segment

Collect, transform & send first-party customer data
Learn More
Featured Tool Case Study
How FOX generated 376% more mobile app visitors with personalized content

Facing the challenges of cord cutting and the shift to digital viewing, FOX Corporation implemented Twilio Segment to standardize customer data across its brands, enabling personalized digital experiences for millions of users. This integration led to significant improvements, including a 376% increase in visitors to FOX Sports' personalized features and over $1.2 million in time savings annually. Twilio Segment's infrastructure also successfully supported the record-breaking streaming of Super Bowl LIV. Looking ahead, FOX plans to leverage advanced data strategies for upcoming major events, ensuring seamless digital experiences at scale.

How FOX generated 376% more mobile app visitors with personalized contentHow FOX generated 376% more mobile app visitors with personalized content

Segment Integrations

Learn more about the tech stack integrations that Segment offers below. Key integrations include Visual Website Optimizer, Optimizely, Mixpanel, and Contentful.
View All Integrations
Visual Website Optimizer
Visual Website Optimizer

VWO is a conversion optimization solution. From VWO you can run A/B tests, and alter the look of parts of your website, without altering the code. Use funnels, heatmaps and session recordings to understand your shoppers’ hesitations better, which will help you generate stronger A/B testing ideas.

A/B Testing
Optimizely
Optimizely

Optimizely offers powerful, easy to use solutions, to test what messages, imagery, and offers help increase conversion, retention, and lifetime value.

Optimization
Mixpanel
Mixpanel

Mixpanel is a tool that allows you to analyze how users interact with your website. It’s designed to make teams more efficient by allowing everyone to analyze user data in real-time to identify trends, understand user behavior, and make decisions about your product.

Analytics
Contentful
Contentful

Contentful is content infrastructure. Their platform lets you create, manage and distribute content to any platform. Unlike a CMS, they give you total freedom to create your own content model so you can decide which content you want to manage.

Platform
Hotjar
Hotjar

Hotjar is a behavior analytics and user feedback service that helps you understand the behavior of your website users and get their feedback through tools such as heatmaps, session recordings, and surveys.

Optimization

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