Vitamins and supplements are easily one of the biggest categories in ecommerce. There is no question about that. There are thousands of vitamin brands and thousands of supplement brands; lots of players try to breakthrough in the space because it’s known to have a massive total addressable market and generally high customer lifetime value.
According to the CDC (Centers for Disease Control and Prevention), over 57% of all U.S. adults over 20 years old have used a dietary supplement in the last 30 days. That is huge. That is over 75,000,000 potential customers for these vitamin and supplement brands and a big reason why there is a rush to compete. This certainly doesn’t make it easy for the consumer, though. Which vitamin brand should you pick? Which supplements are legit? Which vitamin brands have the best ingredients and best third-party testing regiments?
There are a ton of questions and unfortunately, there are not many sources that give you the honest, objective answers. Every vitamin brand claims they’re the best and have the best manufacturing and production process. Same with every supplement brand.
In our objective, unbiased list below, you can check out some of the most popular vitamin and supplement brands on the market today.
Jude is the bladder care company that is smashing taboos and making products like pads, liners, and supplements made with pumpkin seed extract and soygerm extract to help strengthen the bladder.
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Real superfood gummies, none of the fake stuff. Part of a widespread conspiracy to trick you into being healthy.
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GHOST pre-workout are supplements like no other, delivering energy, focus, and pump. Though they brand themselves as a sport supplement, they have built up a huge fan base in gaming.
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Betterbrand makes science-backed supplements to help you live a more fulfilled, empowered, and balanced life. Betterbrand has three products: BetterLungs (respiratory & immune health), BetterMorning (alcohol & recovery aid), and BetterFocus (energy & focus).
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rmdy was created to give anyone with a gut a preventative & proactive solution for short + long term digestive health that is efficacious, convenient, and delicious.
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Nuun began as the first company to separate electrolyte replacement from carbohydrates. Over a decade later, Nuun Hydration is hydrating the planet one runner, cyclist, mother, yogi, hula hooper at a time.
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Give your eyes a rest with MTHK, this multivitamin and eye spray was formulated by specialists at Moorfields Eye Hospital to rejuvenate and protect screen-tired eyes.
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Seed believes beneficial microbes can play a systems-wide role in human health. Their Daily Synbiotic is a gut health supplement that reflects a commitment to reclaim the term ‘probiotics’ for science and to establish a new standard.
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Misfits Health harnesses all that plants have to offer to make nourishing products for health and wellness.
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Plant-based protein with purpose. They aim to inspire a movement that encourages health beyond appearance and wellbeing beyond their own being.
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Daily fasting mints and expert-led, personalized one-on-one
metabolic coaching to help you (re)discover your best self.
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Golde products are a celebration of superfoods. Designed to effortlessly boost your daily routine, from morning smoothies to skincare. Always 100% natural and vegan-friendly. Feel like your best self, with Golde.
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